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Dato’ Sri
Idris Jala

Our trailblazers are driving bold ideas and leading the way to transformative results.

Dato’ Sri Idris Jala

The Man
Behind BFR

In a decade of political and market shifts, Dato’ Sri Idris Jala remains a firm believer in transformational leadership, where there are no failures—only successes and lessons learned.

His approach has proven effective, with PEMANDU Associates continuously delivering Big Fast Results (BFR) across various sectors.

BFR
Experiences

Under Idris’ leadership, PEMANDU has been at the forefront of transformational change, working with governments and organisations globally to drive socio-economic outcomes.

Beyond measurable results, Idris takes pride in cultivating transformational leaders within client organisations and PEMANDU itself. As he emphasises, “there are no failures—only lessons learned.” This ethos has been instrumental in PEMANDU’s success, even as new challenges emerge in a rapidly changing global landscape. Looking forward, Idris is committed to harnessing these challenges to create even greater opportunities in the next decade.

Impactful
Achievements

Prior to founding PEMANDU, Idris built his career as a global turnaround expert. His early experiences in leadership roles, particularly in Malaysia’s government and private sector, honed his ability to lead transformative initiatives, setting the stage for his later success with BFR.

A Master’s graduate from Warwick University, Idris is recognized globally as a pioneer in organisational turnaround, receiving numerous awards for his visionary contributions to leadership and transformation.

BFR
in Action

At PEMANDU, we push ourselves—and each other—beyond what we think is possible. Our culture is built on a commitment to continuous improvement and a willingness to embrace discomfort in the pursuit of excellence.

Transportation

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Public Sector

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Retail Industry

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Energy

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Uncover the
insights

Witness the impactful transformation results
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Outcomes that made a difference

Explore our success stories to see how PEMANDU Associates has made a difference:

Driving Growth for Halal Development Corp

Discover how our strategic initiatives enabled ABC Corp to increase its market share by 30% in just one year through data-driven insights and operational enhancements.
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Media &
Reports

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Andhra Pradesh Governance Lab

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India – Andhra Pradesh Urban Development Lab

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Russian Federal Road Agency Workshop & Seminar

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Russian Federal Road Agency Transformation Lab

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Nepal Strategic Direction Workshop

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View all Insights

Media &
Reports

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Andhra Pradesh Governance Lab

Read More
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India – Andhra Pradesh Urban Development Lab

Read More
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Russian Federal Road Agency Workshop & Seminar

Read More
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Russian Federal Road Agency Transformation Lab

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Nepal Strategic Direction Workshop

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Our commitment to collaboration fosters

Strategic alliances with
Cordence Worldwide

— empowering us to achieve more side by side.
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Perintis Akal is a proud partner of

Our network of
transformational leaders

— reforming industries and shaping the future together.
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Our passion for excellence has earned us

Recognition, Awards,
and Achievements

— but it's the impact we create that truly drives us.